Golden Bear Toys' Soccer Bot hybrid toy in action.

Golden Bear Toys Names Carve Communications as U.S. Agency of Record

Strategic Partnership Announcement

Golden Bear Toys, a U.K.-based toy company, has partnered with Carve Communications to support its expansion into the U.S. market. This move is integral to launching their innovative product, Soccer Bot.

Introducing Soccer Bot

Soccer Bot is a unique hybrid toy that blends innovative design, engaging technology, and sports skill-building. It will be available on Walmart.com and Amazon beginning September 10, 2024.

Comprehensive Marketing Strategy

Golden Bear Toys is employing an extensive media and influencer outreach strategy for the Soccer Bot launch. Collaborations with TikTok creators aim to generate buzz and excitement among potential customers.

Partnering with Industry Experts

Carve Communications is renowned for helping brands make a significant impact in the U.S. market. This expertise will be pivotal for Golden Bear Toys' success.

Company's Vision

Barry Hughes, managing director at Golden Bear Toys, highlighted Carve Communications' track record of creating success stories. He emphasized this as the beginning of broader global expansion efforts.

Long-Term Commitment

Golden Bear Toys had initially announced its partnership with Carve Communications in 2023, demonstrating a longstanding commitment to collaboration.

Industry Recognition

The Toy Book, a leading trade publication, is expected to cover this significant partnership given its potential impact on the toy industry.

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